LEGACY of the LAND
Made with V-Strategies
An ode to the farmers whose resilience, labour
and connection to the land help feed the world.
Legacy of the Land was created for Nutrien in collaboration with V-Strategies as an ode to the farmers who carry the weight of feeding the world. It is a tribute to the early mornings, long days, physical labour, uncertainty, resilience and quiet commitment that define life on the land. Rather than romanticizing the work, the piece looks to honour it with honesty and care — acknowledging both the burden and the beauty of a life built around seasons, soil, weather and responsibility.
Built around dramatic, elegant cinematography and grounded by the voices of real farmers, the film moves with a somber but hopeful tone. The imagery captures the scale and solitude of the work, while the voiceover brings an intimacy and truth that could only come from those who live it. Every frame is meant to feel considered and reverent — a visual reflection of the strength, patience and dedication required to grow the food that sustains us all.
CREDITS
CLIENT - NUTRIEN
PRODUCTION AGENCY - V STRATEGIES
DIRECTOR & EDITOR - OLAF BLOMERUS
CINEMATOGRAPHER - NICK THOMAS
PRODUCER - TRAVIS SHAND
MUSIC by TONY ANDERSON
"THE WAY HOME"
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